Photo: Berke Citak / Unsplash

Weekly report · 13–19 July 2026

Greens open a Greater Manchester mayoral push as Reform turns to Nigel Farage's local campaign

Meta Ad Library archive · national pages of 7 parties · See every week since GE 2024

Scoreboard

Who ran what this week

PartyAds running this weekTop ad reach (lifetime)Top ad spend (lifetime)Video share, top adsMain theme
Reform UK~120900K-1M£1K-£1.5K67% videoLocal voices for Nigel, and a conference sign-up
Green Party of England and Wales~48——20% videoTactical voting in Greater Manchester
Conservative and Unionist Party~9——62% videoA ward by-election and a welfare attack
Labour Party~2200K-250K£2K-£2.5K0% videoAndy Burnham and membership
Liberal Democrats0————
Scottish National Party0————
Plaid Cymru0————
Reform UK

Local voices for Nigel, and a conference sign-up

Ads this week~120
Top reach900K-1M
Top spend£1K-£1.5K
Video or graphic, top 9 ads6 video · 3 graphic
Reform UK adGraphic
Britain is lawless. Swipe to see our policies for a safer country. REFORMPARTY.UK Our Policies for a Safer Country Learn More REFORMPARTY.UK 30,000 More Police Learn More REFORMPARTY.UK End Prison Overcrowding Learn M…
Ran
23 Jun 2026 - 9 Aug 2026
Reach
900K-1M
Spend
£1K-£1.5K
Open in Ad Library
Reform UK adVideo
Be part of Britain's future at Party Conference 2026! 🔥 Meet fellow members and supporters, explore live exhibitions, and watch live speeches from key party figures. You are part of this movement, and we want you to b…
Ran
16 Jul 2026 - 9 Aug 2026
Reach
100K-125K
Spend
£500-£599
Open in Ad Library
Reform UK adVideo
"He's the only person who actually speaks up for the local people." Local people are backing Nigel against the establishment.
Ran
16 Jul 2026 - 20 Jul 2026
Reach
70K-80K
Spend
£400-£499
Open in Ad Library
Reform UK adVideo
"I think they're trying to find the dirt on Farage and there isn't any." Local people are backing Nigel against the establishment.
Ran
16 Jul 2026 - 21 Jul 2026
Reach
70K-80K
Spend
£400-£499
Open in Ad Library
  • “"They're all out to get him!" Local people are backing Nigel against the establishment.”
  • “Nigel is out meeting local people every day. Will he knock on your door soon?”
  • “Enough of waiting around - Reform is ready for an election and we can deliver radical change. Sign our petitio…”
  • “Be part of Britain's future at Party Conference 2026! 🔥 Meet fellow members and supporters, explore live exhib…”
Method

Four short videos started on 16 July with quotes from members of the public, such as "They're all out to get him!", framing Nigel Farage as standing against "the establishment". A companion ad asked "Will he knock on your door soon?". A separate video invited supporters to Party Conference 2026, a list-building and engagement ad.

Green Party of England and Wales

Tactical voting in Greater Manchester

Ads this week~48
Top reach—
Top spend—
Video or graphic, top 10 ads2 video · 8 graphic
  • “New data from 3,000+ residents shows Greens surging in Greater Manchester. Vote Green on July 30th.”
  • “Replace Labour, Stop Reform, Vote Green on July 30th”
  • “BREAKING: Greens surge in the Greater Manchester mayoral race.”
  • “On July 30th, vote Green to replace Labour and stop Reform.”
Method

From 18 July the page switched from Norfolk to the Greater Manchester mayoral contest on 30 July. The ads made a tactical case ("vote tactically - vote Green first") and cited "new data from 3,000+ residents" to claim momentum. The earlier Norfolk ad for 16 July passed a million impressions with £5K–£6K spent.

Conservative and Unionist Party

A ward by-election and a welfare attack

Ads this week~9
Top reach—
Top spend—
Video or graphic, top 8 ads5 video · 3 graphic
Conservatives adVideo
🚨Vote for local man Richard Thorne in Cuxton, Halling & Riverside - the only candidate who actually lives in the ward.
Ran
11 Jul 2026 - 24 Jul 2026
Reach
5K-6K
Spend
<£100
Open in Ad Library
Conservatives adVideo
🗳️ Get Britain Working Again. Vote Conservative.
Ran
15 Jul 2026 - 17 Jul 2026
Reach
1K-2K
Spend
<£100
Open in Ad Library
  • “🚨BREAKING: Only the Conservatives can stop Reform in the Cuxton by-election on Thursday 23rd July”
  • “🗳️ Polls are open! 🌳 Vote Conservative today.”
  • “✅ Back our plan for a Stronger Country and a Stronger Economy. 🗳️ Vote Conservative today.”
  • “🚨 Only Richard Thorne can beat Reform in the Cuxton, Halling and Riverside by-election on Thursday 23rd July”
Method

Most ads were low-spend (under £100) and aimed at one council ward, promoting "local man Richard Thorne" and claiming "Only the Conservatives can stop Reform" there. A national video quoted Kemi Badenoch calling Labour "the Welfare Party".

Labour Party

Andy Burnham and membership

Ads this week~2
Top reach200K-250K
Top spend£2K-£2.5K
Video or graphic, top 2 ads0 video · 2 graphic
The Labour Party adGraphic
Andy Burnham wants to do things differently: problem-solving, not point-scoring; long-term, not short-term; power taken out of Westminster and put into the hands of people and places. If you agree, add your name and t…
Ran
17 Jul 2026 - 22 Jul 2026
Reach
200K-250K
Spend
£2K-£2.5K
Open in Ad Library
The Labour Party adGraphic
This is our chance to put power back where it belongs, and build a country that works for ordinary people rather than against them. Join the Labour Party today, and let’s do this together.
Ran
18 Jul 2026 - 20 Jul 2026
Reach
9K-10K
Spend
<£100
Open in Ad Library
Method

One ad presented Andy Burnham's approach ("problem-solving, not point-scoring", power moved out of Westminster), reaching 200K–250K with £2K–£2.5K spent. A second, smaller ad asked people to join the party.

A red post box against a brick wall
Photo: Annie Spratt / Unsplash
What changed

What this week tells us

  • The Greens' Greater Manchester mayoral ads started on 18 July and run to polling day on 30 July.
  • Labour returned to paid ads after two weeks with none, with an ad centred on Andy Burnham.
  • Reform's vox-pop videos for Nigel Farage started on 16 July, a week after its first ad about a Clacton by-election.