GraphicIf you support our call for a general election, sign our petition here.
- Ran
- 23 Jul 2026 - 12 Sep 2026
Scoreboard
Who ran what this week
| Party | Ads running this week | Top ad reach (lifetime) | Top ad spend (lifetime) | Video share, top ads | Main theme |
|---|---|---|---|---|---|
| Reform UK | ~210 | — | — | 0% video | "No mandate": demand a general election |
| Green Party of England and Wales | ~60 | — | — | 33% video | Greater Manchester mayoral race |
| Labour Party | ~14 | — | — | 38% video | Introducing Prime Minister Burnham |
| Conservative and Unionist Party | ~9 | 5K-6K | <£100 | 50% video | Only we can stop Reform in Cuxton |
| Liberal Democrats | 0 | — | — | — | — |
| Scottish National Party | 0 | — | — | — | — |
| Plaid Cymru | 0 | — | — | — | — |
Reform UK
"No mandate": demand a general election
Ads this week~210
Top reach—
Top spend—
Video or graphic, top 10 ads0 video · 10 graphic
Graphic
GraphicAndy Burnham won't act to fix Britain. He has no mandate and we need a general election now.
- Ran
- 21 Jul 2026 - 25 Aug 2026
GraphicAndy Burnham has become PM with almost no scrutiny or mandate from the British people. We need a general election now.
- Ran
- 21 Jul 2026 - 25 Aug 2026
GraphicAndy Burnham has previously backed yet more tax rises. He has no mandate and we need a general election now.
- Ran
- 21 Jul 2026 - 25 Aug 2026
- “Andy Burnham won't act to fix Britain. He has no mandate and we need a general election now.”
- “Britain is lawless. Swipe to see our policies for a safer country. REFORMPARTY.UK Our Policies for a Safer Cou…”
- “Andy Burnham has no mandate and yet Kemi Badenoch refuses to call for a General Election. The Tories are runni…”
- “Andy Burnham refuses to call a General Election and Kemi Badenoch agrees with him. The Uniparty are running sc…”
Method
From 21 July a set of attack ads said Burnham "won't act to fix Britain", "has previously backed yet more tax rises" and "has no mandate", and from 23 July the general-election petition turned the attack into sign-ups. The page's ad count roughly tripled on the previous weeks, largely variants of these few messages. The longer-running "Britain is lawless" policy carousel (30,000 more police) continued.
Green Party of England and Wales
Greater Manchester mayoral race
Ads this week~60
Top reach—
Top spend—
Video or graphic, top 9 ads3 video · 6 graphic
GraphicBREAKING: Greens surge in the Greater Manchester mayoral race.
- Ran
- 18 Jul 2026 - 1 Aug 2026
Graphic
Graphic
GraphicNew data from 3,000+ residents shows Greens surging in Greater Manchester. Vote Green on July 30th.
- Ran
- 18 Jul 2026 - 29 Jul 2026
- “Replace Labour, Stop Reform, Vote Green on July 30th”
- “BREAKING: Greens surge in the Greater Manchester mayoral race.”
- “On July 30th, vote Green to replace Labour and stop Reform.”
- “Labour have slipped 25% in recent mayoral polls. Vote Green in Greater Manchester on July 30th.”
Method
Ads from 18 July claimed the Greens were surging in the Greater Manchester mayoral race and asked voters to "vote tactically - vote Green first" on 30 July, under the line "Replace Labour, Stop Reform".
Labour Party
Introducing Prime Minister Burnham
Ads this week~14
Top reach—
Top spend—
Video or graphic, top 8 ads3 video · 5 graphic
GraphicAndy Burnham wants to do things differently: problem-solving, not point-scoring; long-term, not short-term; power taken out of Westminster and put into the hands of people and places. If you agree, add your name and t…
- Ran
- 21 Jul 2026 - 29 Jul 2026
GraphicAndy Burnham’s first pledge as Prime Minister is to end rough sleeping in this country. Back Andy’s plan to build a country where everyone has the security of a roof over their head and a chance to get back on their f…
- Ran
- 25 Jul 2026 - 28 Jul 2026
- Reach
- 25K-30K
- Spend
- £200-£299
VideoAndy Burnham is doing politics differently. Sign up to hear from Andy and be part of the change.
- Ran
- 24 Jul 2026 - 28 Jul 2026
GraphicAndy Burnham’s first pledge as Prime Minister is to end rough sleeping in this country. Back Andy’s plan to build a country where everyone has the security of a roof over their head and a chance to get back on their f…
- Ran
- 21 Jul 2026 - 23 Jul 2026
- Reach
- 10K-15K
- Spend
- <£100
- “This is our chance to put power back where it belongs, and build a country that works for ordinary people rath…”
- “Let us make this the moment Britain starts to believe again.”
- “Andy Burnham is doing politics differently. Sign up to be part of the change: problem-solving, not point-scori…”
- “Andy Burnham’s first pledge as Prime Minister is to end rough sleeping in this country. Back Andy’s plan to bu…”
Method
From 21 July ads presented Burnham's "first pledge as Prime Minister", ending rough sleeping, and asked people to "Back Andy's plan". Others asked people to sign up "to hear from Andy" or to join the party. The approach was introduction and list-building rather than attack.
Conservative and Unionist Party
Only we can stop Reform in Cuxton
Ads this week~9
Top reach5K-6K
Top spend<£100
Video or graphic, top 6 ads3 video · 3 graphic
Video🚨Vote for local man Richard Thorne in Cuxton, Halling & Riverside - the only candidate who actually lives in the ward.
- Ran
- 11 Jul 2026 - 24 Jul 2026
- Reach
- 5K-6K
- Spend
- <£100
Video
Graphic🚨BREAKING: Only the Conservatives can stop Reform in the Cuxton by-election on Thursday 23rd July
- Ran
- 6 Jul 2026 - 24 Jul 2026
- Reach
- 1K-2K
- Spend
- <£100
Graphic- “✅ Back our plan for a Stronger Country and a Stronger Economy. 🗳️ Vote Conservative today.”
- “🗳️ Get Britain Working Again. Vote Conservative.”
Method
Small local ads for a by-election in Cuxton, Halling & Riverside on 23 July claimed "Only the Conservatives can stop Reform" and promoted "local man Richard Thorne". Tiny polling-day reminders followed on 22–23 July.
What changed
What this week tells us
- Labour's ads described Andy Burnham as Prime Minister from 21 July.
- Reform's general-election petition started on 23 July and became its biggest-spending ad of the summer.
- The Conservative Cuxton by-election ads ended with polling day on 23 July.