This week
Who spent what
Spend over the last seven days of Meta's Ad Library Report. Meta shows small daily amounts only as "£100 or less"; those days are estimated at £50, so totals are approximate.
MPs
MPs advertising on their own pages
Sitting MPs whose own Facebook or Instagram pages ran political ads, matched to the 650 MPs by name. Ads a party runs for an MP from a party page count under the party, not here.
Every advertiser
Search and filter
Parties (national, leaders, local and regional pages), campaign groups, unions, issue campaigns, pages that ran political ads without a "paid for by" disclaimer, and government bodies. Charities and businesses running issue ads are counted in the totals above but not listed. "Read daily" marks the pages whose ads we read and report on each morning.