Photo: Priscilla Du Preez / Unsplash

Weekly report · 15–21 June 2026

Reform's "Starmer is finished" ad ends as Greater Manchester becomes the main battleground

Meta Ad Library archive · national pages of 7 parties · See every week since GE 2024

Scoreboard

Who ran what this week

PartyAds running this weekTop ad reach (lifetime)Top ad spend (lifetime)Video share, top adsMain theme
Reform UK~84>1M£6K-£7K0% videoCalls for Starmer to resign, and petitions
Green Party of England and Wales~22——50% videoMakerfield, then stopping a Reform mayor
Labour Party~10——17% videoListening, then asking for votes
Scottish National Party~4200K-250K£900-£99975% videoEnergy bills and food prices
Conservative and Unionist Party0————
Liberal Democrats0————
Plaid Cymru0————
Reform UK

Calls for Starmer to resign, and petitions

Ads this week~84
Top reach>1M
Top spend£6K-£7K
Video or graphic, top 10 ads0 video · 10 graphic
Reform UK adGraphic
Keir Starmer is finished as Prime Minister. Click here if you want Starmer to resign.
Ran
28 May 2026 - 19 Jun 2026
Reach
>1M
Spend
£6K-£7K
Open in Ad Library
Reform UK adGraphic
It is high time for action in exposing the grooming gangs cover-up. Sign our petition if you agree.
Ran
1 Jun 2026 - 20 Jun 2026
Open in Ad Library
Reform UK adGraphic
Click here and sign our petition if you agree that illegal arrivals to the UK should be detained and deported.
Ran
27 May 2026 - 29 Jun 2026
Reach
450K-500K
Spend
£1.5K-£2K
Open in Ad Library
Reform UK adGraphic
Click here and sign our petition if you agree that illegal arrivals to the UK should be detained and deported.
Ran
27 May 2026 - 29 Jun 2026
Reach
400K-450K
Spend
£1.5K-£2K
Open in Ad Library
  • “Click here and sign our petition if you agree that illegal arrivals to the UK should be detained and deported.”
  • “For too long, Britain's tradesmen have been punished for working hard. Reform will raise the VAT registration…”
Method

The resignation ad, running since 28 May, was the page's biggest of the period by spend. It asked people to click if they wanted Keir Starmer to resign, a list-building format. The grooming-gangs petition ("exposing the grooming gangs cover-up") ended on 20 June, and the detain-and-deport petition continued.

Green Party of England and Wales

Makerfield, then stopping a Reform mayor

Ads this week~22
Top reach—
Top spend—
Video or graphic, top 10 ads5 video · 5 graphic
Green Party of England and Wales adGraphic
Greater Manchester: Vote Green to Stop a Reform Mayor.
Ran
20 Jun 2026 - 22 Jun 2026
Reach
350K-400K
Spend
£700-£799
Open in Ad Library
  • “Greater Manchester: Vote Green to Stop a Reform Mayor.”
  • “Vote Green in Makerfield today.”
  • “Vote Green today in Makerfield.”
  • “Vote Sarah Wakefield this Thursday. Vote Green.”
Method

A polling-day ad ran in Makerfield from 17 to 19 June. From 20 June the page moved to Greater Manchester, presenting a Green vote as the way "to Stop a Reform Mayor" and encouraging people to register.

Labour Party

Listening, then asking for votes

Ads this week~10
Top reach—
Top spend—
Video or graphic, top 6 ads1 video · 5 graphic
The Labour Party adGraphic
🚍 Better transport 🏠 More housing 📈 Economic growth Labour is delivering for Greater Manchester. LABOUR.ORG.UK Labour is delivering Learn More LABOUR.ORG.UK Labour is delivering Learn More LABOUR.ORG.UK Labour is deli…
Ran
19 Jun 2026 - 23 Jun 2026
Open in Ad Library
The Labour Party adGraphic
Labour is delivering affordable housing across Greater Manchester 🏠 LABOUR.ORG.UK Our plan for change Learn More LABOUR.ORG.UK Our plan for change Learn More LABOUR.ORG.UK Our plan for change Learn More LABOUR.ORG.UK…
Ran
16 Jun 2026 - 19 Jun 2026
Reach
400K-450K
Spend
£800-£899
Open in Ad Library
The Labour Party adGraphic
Labour is delivering affordable housing across Greater Manchester 🏠 LABOUR.ORG.UK Labour is delivering Learn More LABOUR.ORG.UK Labour is delivering Learn More LABOUR.ORG.UK Labour is delivering Learn More LABOUR.ORG.…
Ran
19 Jun 2026 - 24 Jun 2026
Open in Ad Library
  • “Your views matter. Tell us what can be improved in Greater Manchester. SURVEY.LABOUR.ORG.UK Have your say”
  • “Vote Labour for Greater Manchester on Thursday 30 July 🐝 🌹”
Method

The page first ran a survey ("Tell us what can be improved in Greater Manchester"), which also collects contact details. Housing and transport ads followed, and from 19 June the ads named the polling day, Thursday 30 July.

Scottish National Party

Energy bills and food prices

Ads this week~4
Top reach200K-250K
Top spend£900-£999
Video or graphic, top 4 ads3 video · 1 graphic
Scottish National Party (SNP) adGraphic
For energy workers. For help with the cost of living.
Ran
8 Jun 2026 - 19 Jun 2026
Reach
200K-250K
Spend
£900-£999
Open in Ad Library
Scottish National Party (SNP) adVideo
We're unlocking home ownership for a new generation with help for renters and first time buyers.
Ran
9 Jun 2026 - 20 Jun 2026
Reach
175K-200K
Spend
£900-£999
Open in Ad Library
Scottish National Party (SNP) adVideo
Scotland and the skilled workforce in Aberdeen produce a lot of energy. But Westminster keeps our bills skyhigh. Let’s change that. Vote SNP and for Richard Thomson on Thursday 18th June.
Ran
8 Jun 2026 - 20 Jun 2026
Reach
125K-150K
Spend
£900-£999
Open in Ad Library
Scottish National Party (SNP) adVideo
What’s politics got to do with the price of bread? The SNP is going to cap essential food prices. Vote SNP and for Richard Thomson on Thursday 18th of June.
Ran
8 Jun 2026 - 19 Jun 2026
Reach
125K-150K
Spend
£900-£999
Open in Ad Library
Method

Four ads at about £900–£999 each backed Richard Thomson for Thursday 18 June. They linked Aberdeen's energy workforce to the claim that "Westminster keeps our bills skyhigh", promised to "cap essential food prices" and offered help for renters and first-time buyers.

A hand holding a phone showing a social media feed
Photo: Berke Citak / Unsplash
What changed

What this week tells us

  • Reform's Starmer resignation ad ended on 19 June and its grooming-gangs petition on 20 June.
  • Labour's first Greater Manchester polling-day ad started on 19 June.
  • The SNP's four ads for 18 June ended on 19–20 June.