Photo: Pieter Pienaar / Unsplash
| Party | Ads running this week | Top ad reach (lifetime) | Top ad spend (lifetime) | Video share, top ads | Main theme |
|---|---|---|---|---|---|
| Labour Party | ~100 | >1M | £1K-£1.5K | 20% video | One year on: parents, the NHS and Farage |
| Plaid Cymru | ~3 | 30K-35K | <£100 | 0% video | Wales shortchanged by Labour |
| Reform UK | 0 | — | — | — | — |
| Conservative and Unionist Party | 0 | — | — | — | — |
| Liberal Democrats | 0 | — | — | — | — |
| Green Party of England and Wales | 0 | — | — | — | — |
| Scottish National Party | 0 | — | — | — | — |
GraphicShare with a parent who needs to know 🤝 THEGUARDIAN.COM Supporting working parents isn’t just the right thing to do – it’s vital for our economy. Learn More THEGUARDIAN.COM Learn More THEGUARDIAN.COM Learn More THEGUA…
GraphicShare with a parent who needs to know 🤝 THEGUARDIAN.COM Supporting working parents isn’t just the right thing to do – it’s vital for our economy. Learn More THEGUARDIAN.COM Learn More THEGUARDIAN.COM Learn More THEGUA…
GraphicNigel Farage would betray the British car industry. GOV.UK Backing British business: Prime Minister unveils plan to support carmakers
GraphicNEW: With Labour, there have been 4.2 million additional appointments in the NHS since July last year. There’s more to do, but we’re getting on with the job.
Two ads started this week and became the page's main messages: a shared Guardian article on supporting working parents (from 3 July, over a million impressions) and an NHS claim timed to the anniversary, "4.2 million additional appointments in the NHS since July last year". Attack ads on Farage, over the car industry and over sick pay, ran alongside.
Graphic🚨 Wales is facing a real-terms cut to hospitals, housing, schools and transport under Labour! 🏴 Plaid Cymru is the only party fighting for fair funding and a better future for Wales. PARTYOF.WALES/JOIN
Graphic🚨 Wales is facing a real-terms infrastructure cut under Labour. 🏴 Plaid Cymru is the only party fighting for fair funding and a better future for Wales. PARTYOF.WALES/JOIN
Graphic😡 Wales is being shortchanged by Labour - AGAIN. We’re getting less than 10% of what we’re owed from HS2 alone. Plaid Cymru says: enough is enough. PLAID.CYMRU/YMUNO
Three low-cost image ads, each under £100, urged people to join and framed Plaid as "the only party fighting for fair funding" for Wales, citing real-terms cuts and HS2 money. All ended on 3 or 4 July.
