GraphicIf you support our call for a general election, sign our petition here.
- Ran
- 23 Jul 2026 - 12 Sep 2026
Scoreboard
Who ran what this week
| Party | Ads running this week | Top ad reach (lifetime) | Top ad spend (lifetime) | Video share, top ads | Main theme |
|---|---|---|---|---|---|
| Reform UK | ~65 | — | — | 0% video | Operation Fortress and a general election now |
| Conservative and Unionist Party | ~24 | — | — | 10% video | Early release and North Sea petitions |
| Labour Party | 0 | — | — | — | — |
| Liberal Democrats | 0 | — | — | — | — |
| Green Party of England and Wales | 0 | — | — | — | — |
| Scottish National Party | 0 | — | — | — | — |
| Plaid Cymru | 0 | — | — | — | — |
Reform UK
Operation Fortress and a general election now
Ads this week~65
Top reach—
Top spend—
Video or graphic, top 10 ads0 video · 10 graphic
Graphic
GraphicOperation Fortress will end the invasion of our country.
- Ran
- 5 Aug 2026 - 22 Aug 2026
GraphicThe Conservatives will never do what is necessary to secure our border. They cannot face the reality of their own failures.
- Ran
- 5 Aug 2026 - 22 Aug 2026
GraphicLabour will never do what is necessary to secure our border. Only Reform UK will take back control and end the invasion for good.
- Ran
- 5 Aug 2026 - 22 Aug 2026
- “Andy Burnham won't act to fix Britain. He has no mandate and we need a general election now.”
- “Andy Burnham has become PM with almost no scrutiny or mandate from the British people. We need a general elect…”
- “Andy Burnham has previously backed yet more tax rises. He has no mandate and we need a general election now.”
Method
Three Operation Fortress ads started on 5 August: one promising to "end the invasion of our country", and one each saying Labour and the Conservatives "will never do what is necessary to secure our border". Older ads from 21 July said Andy Burnham "has become PM with almost no scrutiny or mandate" and called for a general election, each passing a million impressions. The general-election petition continued to collect sign-ups.
Conservative and Unionist Party
Early release and North Sea petitions
Ads this week~24
Top reach—
Top spend—
Video or graphic, top 10 ads1 video · 9 graphic
VideoPlease share this video. Across the country, victims of sexual abuse have been told that their attackers could be released early under Labour's early release scheme These are their stories.
- Ran
- 1 Aug 2026 - 4 Aug 2026
GraphicPLEASE SIGN & SHARE - 40,000 people have already backed our campaign. Sign the petition - Tell the government to cancel the early prisoner release scheme Click here to Sign the petition
- Ran
- 4 Aug 2026 - 21 Aug 2026
- Reach
- 150K-175K
- Spend
- £900-£999
GraphicSign the petition - Tell Labour to back British oil & gas BP exiting the North Sea after 60 years is yet another warning that Labour is turning one of Britain's greatest industries into managed decline. Click here to…
- Ran
- 31 Jul 2026 - 8 Aug 2026
GraphicBP exiting the North Sea after 60 years is yet another warning that Labour is turning one of Britain's greatest industries into managed decline. Only the Conservatives have a plan to turn this around, and deliver chea…
- Ran
- 3 Aug 2026 - 11 Aug 2026
- “BP exiting the North Sea after 60 years is yet another warning that Labour and the SNP are turning one of Brit…”
- “40,000 people have already backed our campaign. If you agree victims deserve better, add your name to our peti…”
- “Sign the petition to tell Andy Burnham - Protect oil and gas jobs BP exiting the North Sea after 60 years is y…”
- “PLEASE SIGN & SHARE - 40,000 people have already backed our campaign. Sign the petition - Tell the government…”
Method
A video, which ran on 1–4 August, featured victims of sexual abuse told their attackers "could be released early under Labour's early release scheme", and from 4 August a petition claiming 40,000 backers asked the government to cancel the scheme. Separate ads and a petition ("Tell Labour to back British oil & gas") used BP's exit from the North Sea to accuse Labour, and in some versions the SNP, of "managed decline".
What changed
What this week tells us
- Reform's Operation Fortress ads started on 5 August and ran until 22 August.
- The Conservative early-release petition was relaunched on 4 August and became the page's main ad through August.
- Labour's page ran no ads this week, before its Burnham sign-up drive began on 10 August.